Marketing Campaigns
We deliver all our clients' marketing services using our in-house marketing and technical teams
Since every marketing campaign has a technology component, our teams work closely together to ensure a smooth, efficient and cost-effective design and delivery. We combine the teams' innovative and creative talents to deliver campaigns at the cutting edge of online marketing.
And by utilising only our in-house resources, we offer retailers respite from the painful co-ordination problems which are so typically encountered when multiple agencies are employed to work on differing aspects of a marketing campaign.
The first step in any online marketing campaign must be to optimise search engine rankings. This has a high ROI (ranging from 7 to 50-times the original-investment). Real TSP has in-depth experience of SEO, enabling our clients to obtain (and retain) the highest rankings.
This method of driving traffic only costs money when a visitor clicks but the cost can be prohibitive unless your business enjoys high average transaction values and significant repeat purchases. Real TSP's experience in this complex and rapidly evolving sector means that we are able to quickly and scientifically assess the best options for our clients' specific needs. This knowledge coupled with Real Search &trade - our unique paid search tool - allows us to create, optimise and effectively manage all aspects of a detailed long-tail paid search campaign.
Working with other online companies, we bring highly focussed traffic to our clients' sites. This not only generates additional sales but also builds the email address database, a strong asset that can be leveraged through regular communications. Real TSP's experience of working with content or community sites not only enables us to put in place creative and commercially exciting deals for our clients, but also to design innovative means of implementing them.