Online Marketing

Rich Technical Tools

Built-in online marketing tools enable more sophisticated campaigns that deliver superior commercial results

Real TSP has built a unique synergy between technology and marketing. Our selection of over twenty different marketing campaigns are fully integrated with our clients’ e-Commerce sites to deliver results, performance and reporting to a level which would be impossible to obtain with bolt-on solutions.

The tools can be self managed or obtained as full service and cover inbound marketing, onsite campaigns and outbound communication.

External marketing

  • Adword manager (for managing large scale and highly focussed PPC campaigns)
  • Price comparison & affiliate network feeds
  • SEO ranking monitoring
  • Landing pages for online partnerships

On-site tools

  • Multi-buy promotions
  • Basket offers
  • Shipping offers
  • Competitions
  • Microsites

All of these tools can be configured to be available to a specific targeted group (e.g. newsletter exclusives, free delivery for PPC customers).

Communication to customer database

  • Automated emails for customer life cycle management
  • Viral marketing campaigns
  • Newsletters: targeting, designing, sending
  • Voucher generation and collection